Videos for Social Media: Learning by Doing

By Sally Ericson, Bellingrath Gardens Everyone loves a social media video, but until recently, I shied away from embracing the technology. If you’ve had the same hesitation, read on. I’m here to hold your hand and reassure you that if I can do it, you can, too. (Full disclosure: I am not comfortable being on […]

Who can get their APR?

Who should get their accreditation in public relations (APR)? That’s an easy question to answer – everyone in public relations! You’ve all heard it’s not an easy process, and I can attest that it is not. But nothing worth having is easy, and showing how your hard work paid off to others is a great […]

Involvement, membership, success

Involvement, membership, success by Shellie Teague I’m going to cut right to the chase: Toolkit was a huge success this year! With record-breaking attendance (including many new faces) and new sponsors, we raised over $4,700. Can you believe it?! A major reason for our success is our strong membership base. Our members support the promotion […]

Top 8 Tips for Submitting PRCA Awards

I know it’s June and we are just months out from completing the 2017 state awards program, and then I even turned around and asked you to help me judge awards for West Virginia (gasp!); so WHY am I here talking about awards… again? Simple. To keep you thinking about the awards process! While things […]

PRCA Mobile ToolKit 2017

PRCA Mobile Toolkit 2017 It seems as though with each new day comes not only opportunity, but a new trend to follow. Our target external audience is on Facebook, so we need to learn the newest update. Our internal newsletter needs updating, so we need to check out this new tool to better reach them. […]